A number of factors are fueling the global brown sugar market, including the increased demand for effective substitutes to white sugar from health-conscious population, the rising prevalence of diseases such as diabetes and heart conditions, and the vast rise in sales of convenience foods across the globe. Apart from the higher nutritional value of brown sugar as compared to white sugar, the distinctive flavor and taste are also working in favor of its popularity on a global front.
Moreover, the similar production mechanism of white and brown sugar has also made the shift from white sugar production to brown sugar production easier for manufacturers. This benefit has helped the market see a promising rise in the number of product varieties to choose from, which is again fueling the overall growth prospects of the global brown sugar market.
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Furthermore, the thriving food and beverages industry, especially across emerging economies, and the increased consumption of confectionaries and bakery products are also expected to drive the market in the next few years.
The vast rise in awareness among the global consumer regarding the vast health benefits of brown sugar and its effective usage as an alternative to white sugar is the primary factor driving the global brown sugar market. The report presents a detailed illustration of current developmental scenario of the global brown sugar market based on a thorough analysis of growth drivers, restraints, trends, opportunities, competitive landscape, and regulatory factors. The report estimates the prospective state of development of the market over the period between 2017 and 2025.
Global Brown Sugar Market: Segmentation
The report segments the global brown sugar market on the basis of criteria such as color intensity, application, form, and geography. On the basis of color intensity, the report covers varieties such as light brown and dark brown sugars. On the basis of application, the market has been segmented into pharmaceuticals, beverages, dairy, confectionary, and bakery.
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Geographically, the market for brown sugar across regions such as North America, Europe, Japan, Asia Pacific except Japan, Latin America, and Middle East and Africa, is examined. It is estimated that the markets in Europe and North America collectively account for a significant share of the overall market owing to the high inclusion of sugar in daily diets. Over the forecast period, however, the market in Asia Pacific is expected to expand at a promising pace owing to the thriving food and beverages sector in the region and the rising popularity of bakery products and confectionaries in developing economies.