Data loss prevention (DLP) is a software designed to prevent and detect data breaches by monitoring and blocking critical data at rest, in motion or in use. DLP prevents unintended and accidental loss or transfer of organizations critical data. It also protects data from decisive data theft and cyber-attacks ensuring data security.
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The data loss prevention market has been experiencing sustainable growth in recent years due to increasing security breaches, high demand for protection of intellectual property against theft and rising adoption of cloud computing such shift in storage of data from on-premises to public and private cloud platform.
The other additional factor contributing to the growth of data loss prevention market is emerging commercialization. For instance, rising adoption of social media leading to advanced information sharing.
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The data loss prevention market is segmented on the basis of deployment type, end-user adoption, solution tools, application, service and geography. On the basis of deployment type, the data loss prevention market is segmented into on-premise DLP and cloud DLP. In terms of end-user adoption, the data loss prevention market is segmented into encryption, web and e-mail protection, policy, standards and procedures, cloud storage, centralized management and incident response and workflow management.