Primary packaging is the layer of packaging which is in immediate contact with the product or it is the first packaging layer in which the product is enclosed. Primary packaging has diverse range of applications and functions, depending on the type product, mode of transport and storage facilities. The most important function of primary packaging is to protect and preserve the product from external damage, contamination and spoiling. Primary packaging also serves the purpose of keeping the product in storage, often for a long period of time. In such cases of long duration storage, it is essential that the primary packaging keeps the product entirely sealed off from the environment.
Shelving and ease of handling is an additional aspect of primary packaging so as to make sure that the product can be easily handled by the consumers. The important types of primary packaging typically include clamshell packaging, blister packs, paperboard packaging, unit dose packs and shrink-wrapping. The rising demand for primary packaging application products from the industries such as food and beverages, pharmaceutical, personal care and household care is expected to drive the global primary packaging market in the next few years.
Primary Packaging Market: Region-wise Outlook
Asia Pacific is anticipated to register the fastest growth in the global market for primary packaging through the report’s forecast period. The most significant factor responsible for this is the continually increasing demand for packaging application products, especially the primary packaging application products in developing Asian countries such as China, Indonesia, India, Thailand, and Malaysia.
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Also, the countries such as Brazil, South Africa, Argentina, Egypt, Saudi Arabia, and Israel are showing brisk growth in the packaging market since the last few years. The steadily rising demand for consumer goods worldwide, especially in countries that are now tasting economic success, is poised to help the primary packaging industry perform better in the coming years. In addition, the U.S. and European nations are steadily coming out of the economic crisis. All these factors are ultimately generating a fairly positive outlook for the market as a whole.