Deliveroo Jackets Targeted for ‘Anti-fashion’ Statements

The fast-paced and often confusing world of fashion has found its latest mark, after the IKEA bags and the DHL t-shirts. Shirts and jackets being used by Deliveroo’s delivery people are being considered as the latest trend in ‘anti-fashion fashion.’ The jackets come from a recent rebranding idea by the company in October 2016. The jacket is made of very reflective nylon fabrics and sports a minimalistic company logo on