As per the estimations of a recent business and commerce study by Transparency Market Research (TMR), the global prebiotic ingredients market will be worth US$7,687.9 million by the end of 2025, with the demand proliferating at an impressive CAGR of 10.3% during the forecast period of 2017 to 2025.
The global prebiotic ingredients market is benefitting from the rising demand for functional food ingredients in everyday food. Health-savvy consumers looking for natural ingredients based food items coupled with increasing purchasing power leading to high spending on natural ingredients based foods are having a positive influence on the sales of prebiotic based products. Key players in the market are leveraging this opportunity to undertake initiatives to understand the nutritional profile of foods, which in turn, helps understand their health benefits.
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Here are a few factors that the analyst of the report has highlighted that are accounting for the prosperity of this market:
- Prosperity of the food and beverage industry: Prebiotic ingredients find a wide range of applications across the food and beverage industry, and the manufacturers are advertising their products that contain multifunctional additives. A number of research activities are also currently underway to expand the application horizon of prebiotic ingredients across the food and beverage industry.
Healthy living trend: Social media has penetrated forcefully into urban and rural populations alike and the awareness regarding the ill-effects of poor dietary routines and lack of exercise have incremented. An increasing percentage of professionals with disposable income are concentrating on extracting time and money for healthy activities and food products. Prebiotic ingredients have proven their worth in controlling obesity concerns that engulfs various developed countries including the U.S. The World Health Organization has confirmed that prebiotic ingredients are helping in decreasing the obesity level among American citizens.
Although commonly consumed daily food contain most of the basic requirements for the proper functioning of body, ignorance of some of the essential nutrients over a long period of time can lead to several types of deficiency diseases. Consequently, the concept of functional food has emerged, which contain specific additives that help in negotiating chronic diseases. Functional foods are prepared using prebiotic ingredients, which have the ability to aid to the growth of advantageous microorganisms such as fungi and bacteria within the gastrointestinal tract.
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These ingredients are not digested as a fiber but help in stimulating the activities of beneficial bacteria that can colonize in the large bowl. They can go a long way towards colitis prevention, gut health maintenance, cholesterol removal, cancer inhibition, immunity enhancement, and prevention of obesity and constipation. As the awareness grows regarding the need for functional foods rather than depending solely on common diets, the demand for prebiotic ingredients is anticipated to increase rapidly, particularly in the urban parts of the world.