The wipe warmer is a type of standard box, which help to store the wipes, and which can be dispensed conveniently from a flip-top lid. The wipe warmer is a highly sensitive product, which has no fragrance or any other color added to it. There are different types of wipe warmers, where wipes such wet wipes, dry wipes, mist wipes, and others can be stored in the warmer. These type of wipes are used in baby care and skin care. The wipe warmer is easy to use, and easy to carry.
Population growth and outsourcing of manufacturing activities have led to the growing demand for baby wipes and other personal care wipes warmer. The growing awareness about the body care need is one of the major factors aiding the growth of wipe warmer market. Moreover the growing usage of wipe warmers, particularly in medical and hospital, is expected to be a major driver of the growth for the market in near future.
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There are some factors that are hampering the growth of wipe warmers market. Product maintenance and lack of product awareness are expected to be major restraints to market growth. High prices of mist wipe warmers and wet wipe warmers are expected to restrain the market growth.
However, there are some factors that offer opportunities for market growth. Manufacturers are looking to expand their product range and target new customers by providing new styles, new designs and multifunctional wipes warmers. This would prove beneficial to parents.
The major trend observed in the market is the increased demand wet wipes and mist wipes, because of increasing baby & geriatric population and growing urbanization in Asia Pacific region. Another trend which observable in the market, manufactures are distributing their products through department stores, medical stores, supermarkets, and other channels. Currently, online retailing is also trending across different countries, which is convenient for consumer’s
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