Global Chilled Processed Food Market: Overview
One of the common resultants of rapid urbanization across various emerging economies is the increased consumption of processed and packaged food, owing to the restless lifestyle wherein eating habits have radically changed. In addition to that, a number of families now have working women who prefer processed vegetables and poultry including meat, fish, and seafood as well as bakery products such as pizza, noodles, and soup. Once chilled and processed, the food products can be packaged, stored, transported, and reach the targeted consumers thanks to extended shelf-life. Under these circumstances, the demand in the global chilled processed food market is projected to increment at an impressive CAGR during the forecast period of 2016 to 2024.
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This report on the global chilled processed food market is a study conducted by a group of experienced research analysts who are experienced in the field of food and commerce. The report provides crisp summation of the current condition of the market for chilled processed food, comprehensively analyzes every important market dynamic such as drivers, trends, restraints, and opportunities, segments it into smaller aspects to detected which ones are performing better than others, takes stock of the potential of demand that can be expected from various regions and countries, and explains the competitive landscape by profile a number of key companies and evaluating the shares reserved by the market leaders.
Global Chilled Processed Food Market: Trends and Opportunities
There are a number of new trends in the global chilled processed food market, but none bigger than providing products to the consumers in the freshest possible manner, as the ubiquity of smartphones and deep penetration of social media has escalated the awareness levels among urban population regarding health concerns. Expansion of product portfolio along the lines of ethnic values of respective region and country is another mode to gain consumer confidence. In addition to that, the trend for organic products and healthy living is driving the demand for chilled processed food among the dieting consumers. The advent of certification methods and traceability has also helped the producers of dairy products and poultry products in order to establish the freshness dignity among the consumers. Increased disposable income of urban population, changed lifestyle with little time for cook, and improvements in packaging options are some of the other factors augmenting the demand in the global chilled processed food market.
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On the other hand, considerably higher cost of the products, resistance of end users to consume packed material especially those pertaining to vegetables and fruits, and strict government regulations for the proper maintenance of hygiene and quality of products are some of the factors that vendors of this market must overcome in order to extract higher profitability.
Global Chilled Processed Food Market: Regional Outlook
North America, backed by the developed country of the U.S. which houses the fourth largest population in the world and has rapid adoption of new and innovative products, is the most profitable region in the global chilled processed food market. That being said, China and India are two of the most promising emerging economies wherein the percentage of single earning individuals is rapidly increasing in the urban parts. This makes for a much stronger consumer base for the vendors of this market to concentrate on and increment their shares in the global chilled processed food market.
Global Chilled Processed Food Market: Competitive Landscape
Nestle, Kraft Foods, Kellogg Co., Tegel Foods Ltd., General Mills, Fonterra Brands Ltd., Sealord Group Ltd., Pinnacle Foods Corp., Heinz Co., Schwan Foods, ConAgra Foods, Unilever, Tyson Foods, Birds Eye Food, and Wal-Mart Stores are some of the key vendors operating in the global chilled processed food market.