Rose water is the most useful ingredient of today’s personal care segment. Mass production of rose water through the process called steam distillation is done for rose oil extraction and gives rose water as a bi-product. Small scale rose water extraction can be done by steeping fresh rose petals in distilled water. High quality rose water produced through single distillation process without using chemicals. Helps in retaining moisture and is useful for all skin types whether oily, dry or combination of both which will increase the demand of rose water market in Personal care extensively. Rose water is made from Rosa Centifolia type of rose which has the best fragrance among all. Iran being the major producer of rose water dominates the market and is anticipated to dominate the shortly. Increasing use of rose water in cosmetics and personal care products will bolster the rose water market.
The global Rose Water Market can be segmented by type, by applications, and by distribution channel.
By type rose water market can be segmented into Rosa Centifolia, Rosa Damascena, and Rosa Gallica. The color of the product will vary, but the therapeutic values will remain same.
By applications the rose water market can be segmented into Food and beverages, cosmetics and personal care, medicinal use, and others. Cosmetics & personal care and medicinal use is expected to have major share in terms of both value and volume during the forecast period. Use of rose water in cosmetics and perfumes has rapidly increased the demand of rose water market. Its medicinal uses bolstered the demand for the product. Rose water flavored drinks and edibles like sweets, ice creams, and bakery products are anticipated to grow the demand of rose water market of this segment in the forecast period.
By distribution channel, the global Rose Water Market can be segmented into direct sales channel and indirect sales channel. The direct distribution channel operates directly between the manufacturers, super stockiest, and the distributors. The indirect distribution channel where the consumers receive products directly from the retailers, and it can be further sub-segmented into modern trade, departmental store, drug stores and E-commerce.
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Global Market Drivers and Restraints:-
The primary driver which is promoting the Rose Water Market is its ability to smoothen the damaged skin, use for any skin type, its inflammatory properties helping it to act as an antiseptic, retain moisture of the skin, use to relieve a sore throat, relax tired eyes and other advantages over expensive products. Its use in aromatherapy has increased the demand for rose water along with rose oil. Bathing with rose water can work as an antidote to stress. Use in perfumes, cosmetics and edibles will rapidly increase the demand of rose water market.
The Middle East is anticipated to dominate the rose water market in the future. Out of the total production of roses, Middle East is the largest producer of roses and also the consumer of rose water products. The region largely uses rose water in the manufacturing of perfumes and in cosmetics as a natural ingredient which is expected to drive the demand of rose water market across the region. In APAC and Japan, with the growing demand for cosmetics and personal care products containing natural ingredient is further expected to fuel the the growth of rose water market during the forecast period.
Some of the major stakeholders of Rose water Market are Vesselino Ltd., Iran Golab Marghoob Co., Tabib Daru INC., RBG PARIS- Rose of Bulgaria, SRS Aromatics Ltd., Meena Perfumery, Azelis, Albert Vieille, Bioprocess Ltd. Burmino, Gazignaire, and Dabur.