The global functional flour market has been foretold in a report by Transparency Market Research (TMR) to include players that boast of their strong international presence and diverse product portfolios. The market could be marked with the presence of industry leaders such as SunOpta, Inc., Associated British Food Plc, The Scoular Company, Archer Daniels Midland Company, and Cargill Incorporated. Apart from global players, the market has also exhibited the presence of a growing number of regional players in the recent time. TMR has forecast the market to hold a significantly competitive nature for its vendor landscape in the near future.

The global functional flour market has been envisaged by TMR to rise at a CAGR of 6.8% during the forecast tenure 2017-2025. After attaining a revenue valuation of US$70.4 bn in 2016, the market could reach a US$126.8 bn by the end of 2025. In terms of a segmentation by raw material, wheat had accounted for a larger share of 40.49% in 2016. By region, the market has been expected to witness the dominance of North America as it had exhibited a leading revenue earning of US$21.9 bn in the same year.

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Increasing Demand for Bakery Foods Makes Weighty Contribution

One of the primary factors boosting the growth of the world functional flour market has been anticipated to be the exponential rise in the demand for bakery products. Regions such as Europe and North America currently have ready-to-eat (RTE) and bakery products as staple foods in most of their countries because of changing consumer preferences. However, if the demand in developed regions is not enough to sustain the market, increasing growth prospects in Asia Pacific could turn the tables. On the basis of CAGR, Asia Pacific has been predicted to outpace all other regions in the coming years.

Players could find rewarding growth prospects increasing on the back of China, Japan, and India due to certain factors such as the rising adoption of healthy eating habits, swelling disposable income, and growing population. The world functional flour market could also be benefited with the global rise of gluten-free products.

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Unstable Grain Prices and Low Margins Upset Growth of Players

Of all the major challenges of the international functional flour market, low margins and volatility in the prices of grains could significantly hamper growth in the near future. The market could face an adverse influence directed due to differences in chemical, energy, and fertilizer prices. The scope of market expansion could be cut short because of the unevenness in the output prices of crops.

However, the challenges in the international functional flour market have been foreseen to be negated with the growth in the number of non-food applications. The suitable usage of wheat flour proteins in pressure-sensitive medical badges due to their adhesive, viscoelastic, and thermoplastic properties could create opportunities in the market. Wheat flour could also be engaged for other applications such as biodegradable resins, edible films, and cosmetics. This could pump in more growth prospects in the foreseeable future.